Category: Digital Experience

Airship launches no-code tools for real-time, personalised CX

Airship has rolled out two new no-code capabilities, Branching and Custom Views, to give customer experience teams the power to build rich, personalised journeys without writing a single line of code. The updates are part of the Airship Experience Platform...

Marketers are losing their Google Ads signals. Invoca found a way to get them back

Marketers are under pressure to prove what’s working, and Google Ads campaigns aren’t helping. With privacy-first browsing and the slow death of third-party cookies, crucial tracking signals are vanishing. But Invoca says it has cracked the code on what others...

Survey reveals consumers no longer believe what they see online

Confidence in digital spaces is crumbling under the weight of deepfakes, and consumers are sounding the alarm. New research from identity verification firm Jumio reveals that 69% of global consumers now view AI-powered fraud as a greater threat than traditional identity...

Global leaders double down on AI-driven innovation and customer experience

Concentrix has unveiled the results of a survey showing how enterprises are responding to a fast-evolving business landscape shaped by innovation and digital disruption. “Our investments in leading technology, deep expertise, and our fully integrated end-to-end capabilities uniquely position us to...

91% of consumers are fed up with poor digital experiences

In a digital economy where milliseconds can make or break a sale, most companies are failing the test. Conviva’s 2025 State of Digital Experience Report reveals that 91% of global consumers encountered a poor digital experience in the past year, and...

Everyone’s talking accessibility but who’s actually doing the work?

With just weeks left until the European Accessibility Act (EAA) deadline takes hold, many companies are racing to appear ready. Beneath the surface, most are still flying blind when it comes to delivering truly inclusive digital experiences. That’s the central finding...

Mental Health Awareness Week: Fighting digital loneliness with PYXI

In tune with the UK’s Mental Health Awareness Week, here’s an app story that’s a little less digital, a little more social. Our phone and laptop screens are no substitute for human contact, but a growing gulf between personal contact...

Gen Z and Millennials threaten to walk if businesses don’t offer in-app payments

A new survey suggests the checkout counter may soon be extinct, at least for anyone under 40. According to payments infrastructure provider NMI, 64% of Gen Z and Millennials say that if a business doesn’t offer in-app payments, they’ll take...

Deepfakes threaten call centre security, claims Reality Defender

The advent of AI has given rise to a tsunami of fake voice and video content, threatening contact centre operations’ security. Contact centre managers might think ‘deepfake’ content won’t happen to them, but it is a real and present danger....

Infobip powers new digital pit lane for Haas F1 fans

The MoneyGram Haas F1 Team has signed a multi-year deal with cloud communications giant Infobip, aiming to turn the traditional race-day experience into something far more interactive: think real-time chats, personalised updates, and AI-fueled insights delivered straight to fans’ phones. Unveiled...