Category: Digital Experience

Sigma Connected donates IT equipment to support West Midlands charity

Many of us take our technology for granted, it is almost unimaginable to think of people without access to smartphones or laptops. Yet there are many without them. Unable to access government essentials, education and career information. In most offices,...

How to leave X (Twitter) with your business/brand dignity intact

Many businesses are closing down their X accounts for company alignment or operational reasons. Typical responses focus on the platform’s falling engagement value or the rise of misinformation. Emarketer reported a drop from 8 million to 6 million among UK...

Amplitude wants to end annoying popups with smarter guides and surveys

Amplitude has unveiled Guides and Surveys, a new suite of tools designed to improve user onboarding and engagement—without the frustration of intrusive popups. Through AI-driven targeting and “annoyance monitoring,” the digital analytics company promises to make in-product guidance more personalised,...

The age of deepfake deception is here and most of us are already falling for it

A new study from biometric security firm iProov has revealed a startling truth: 99.9% of people can’t reliably identify deepfakes.The research, which tested 2,000 consumers in the UK and US, asked participants to distinguish between real and AI-generated images and...

Yext acquires Places Scout to bolster search intelligence

Digital presence management company Yext has acquired Places Scout, a local SEO and location intelligence platform, in a move to strengthen its competitive intelligence and benchmarking capabilities. The acquisition enhances Yext’s ability to provide real-time, data-driven insights, helping brands track...

Auquan launches Sustainability Agent to free finance teams from manual ESG work

Auquan has announced the launch of its Sustainability Agent, an AI-powered tool designed to free sustainability teams from the burden of tedious and time-consuming manual tasks. “At Auquan, our mission is to liberate financial professionals from soul-sapping manual tasks and...

Americans fear online platforms aren’t safe

Americans are losing faith in the apps they rely on. Only 18% believe service providers on rideshare, dating, home service, and accommodation platforms are properly vetted. Sixty percent would pay extra for stronger background checks. And across job sites, finance...

Sumsub and TELUS Digital partner to strengthen remote employee verification

Sumsub has partnered with TELUS Digital to provide the company with enhanced tools for verifying and onboarding remote employees, ensuring a more secure and efficient hiring process.“The growing sophistication and instances of fraudulent activities, ranging from VPN usage, fake IDs,...

Digital wallets: The loyalty card of the future?

The days of rummaging through wallets for crumpled coupons and plastic loyalty cards are fading fast.For many consumers, digital wallets have become more than just a way to pay — they’re a gateway to rewards, convenience, and instant brand connections....

4 ways generative AI expedited the future of customer service

In the world of customer service, GenAI stands as a revolutionary force, reshaping how organisations engage with their customers. Since the introduction of ChatGPT by OpenAI in November 2022, the pace of change has been astonishing. This article explores four...