Regal.ai is turning heads and ears with two bold, playful voice AI activations that are showing businesses and consumers just how far customisable, enterprise-ready voice AI has come. Their ‘AI Dog Hotline’ and ‘The Voice of AI’ campaigns have already racked up five million impressions in three months, proving this isn’t your average bot.

Launching the ‘AI Dog Hotline’ on the day of the Westminster Kennel Club Dog Show, dog lovers across the country could chat with AI clones of 15 different breeds, from prim Shih Tzus to chill French bulldogs. This quirky experiment highlighted Regal’s voice diversity and sophistication, sparking millions of impressions and plenty of social media chatter.

Meanwhile, ‘The Voice of AI’ invited the public to compete for the chance to become the next voice behind Regal’s AI agents. This nationwide callout aligns with Regal’s focus on human-sounding voices, making AI interactions feel less robotic and more natural.

Walking the talk

These campaigns come after Regal secured $40 million in funding last October and partnered with TaskUs to bring its voice AI agents to new customers. The company has been rolling out new features at breakneck speed, including Progressive Dialer for AI agents. It prides itself on delivering voice AI solutions that understand and act, seamlessly switching to human agents when needed to avoid frustrating hold times or repeated info.

Alex Levin, CEO and co-founder of Regal.ai, said: “Most companies talk about how powerful their AI is. We show it. From dog clones to nationwide voice competitions, we’re proving that Regal’s AI Agents are able to handle the complex interactions businesses have. The future of calling is voice AI Agents.”

With over 10 billion hours spent annually on customer support calls, Regal’s experiential campaigns are building confidence that voice AI can be both sophisticated and genuinely useful in real-world enterprise settings.

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