Tag: Artificial Intelligence

There’s an AI Assistant for That

“There’s an AI Assistant for That”

In 2009, Apple’s catchphrase “There’s an app for that” perfectly summed up the digital world. Whether you needed a map, a meal plan, or a meditation timer, there was a dedicated app waiting in the store. But that once-iconic promise...

97% of Consumers Say Fraud Protection Is Their Top Priority in Choosing a Bank

97% of Consumers Say Fraud Protection Is Their Top Priority in Choosing a Bank

Americans are growing uneasy about how fast artificial intelligence is being used to deceive them. From fake voices to phony bank reps, scams powered by AI are becoming so convincing that even cautious consumers are falling for them. A new study...

Companies Are Pushing AI but Few Employees Know How to Use It

Companies Are Pushing AI but Few Employees Know How to Use It

AI is showing up in offices faster than ever, but most people at work don’t feel ready to use it well. Even if they are, many of them admit they aren’t leveraging the tools to their full potential. A recent study...

When AI Starts Shopping for Us, Who Pays for the Mistakes

When AI Starts Shopping for Us, Who Pays for the Mistakes?

At first, AI was just a helpful sidekick, suggesting gifts, comparing prices, maybe summarising a few reviews. Now that convenience is turning into something bigger: AI is starting to shop for us. A new study from Riskified, which surveyed more than...

Employers and Patients Want Transparency and Better Tech From Healthcare

Employers and Patients Want Transparency and Better Tech From Healthcare

Both employers and patients are running out of patience with healthcare. The latest study from Zelis shows they’re asking for the same things: clear prices, simpler tools, and technology that works the way it should. The report, The State of the...

This week in CX

This Week in CX: AI Risks, Workplace Safety, and Engagement Innovations

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news. This week, we highlighted AI scams costing businesses millions, building psychological safety at work, and how voice-based AI could boost employee engagement. We are also discussing updates from the...

UK Consumers Resist AI Customer Support Unless It Comes with a Discount

UK Consumers Resist AI Customer Support Unless It Comes with a Discount

Even though AI is popping up more in customer service, people in the UK still like talking to a real person—unless they can save money. A new study from 8×8 found that most people (83%) in the UK would rather...

Zoom and Oracle Link Up to Simplify Enterprise Customer Support

Zoom and Oracle Link Up to Simplify Enterprise Customer Support

Zoom and Oracle are teaming up to help companies handle customer support with less friction and more intelligence. The deal lets Zoom’s customer platform work with Oracle Cloud, mixing communication tools and dependable tech in one place. This means Zoom can...

How Can Brands Stay Visible in the Age of AI Search

How Can Brands Stay Visible in the Age of AI Search?

When consumers turn to ChatGPT, Gemini, or Perplexity for answers, where does that information actually come from? A new study by Yext shows it’s usually right from the companies themselves. According to the study of 6.8 million AI citations, the...

The State of AI Fraud and Privacy Report, based on a survey of 300 fraud and technology leaders, paints a troubling picture of how AI has reshaped cybercrime. From phishing emails generated by large language models to automated bot attacks that mimic human behavior, fraud has become faster, cheaper, and harder to trace. Ninety-nine percent of respondents reported losses from AI-enabled attacks in the past 12 months, with the average annual cost per company sitting around $414,000. But the impact isn’t just financial—93% of fraud teams say operations have been disrupted, with many struggling to keep up with manual reviews and false positives. The strain is particularly visible in the B2B SaaS industry, where 62% of organizations have seen a sharp rise in manual fraud checks as bots overwhelm existing systems. Privacy Regulations Tighten the Net Adding to the challenge, privacy-first technologies are making it harder for fraud teams to do their job. Shifts like Apple’s Intelligent Tracking Prevention, along with VPNs and stricter browser privacy settings, have dismantled the digital fingerprints companies once relied on to verify users. More than three-quarters of respondents (76%) said these privacy tools have impacted their ability to detect fraud, and 40% claim identification accuracy has dropped significantly as a result. Banks Lag, Fintechs Adapt The financial sector remains the biggest target for AI-driven scams. Fifty-four percent of banks report facing AI-powered fraud attempts—the highest of any industry. Yet banks also appear slower to modernize, with just one-third exploring AI-based fraud detection tools. Fintechs, by contrast, are moving faster. Over half (52%) say they’re already testing AI-powered defenses. Still, nearly half have faced attacks involving synthetic identities or forged documents, a growing trend among cybercriminals using generative AI to create convincing fake profiles. SaaS Firms Feel the Weight of Scale For SaaS providers, the issue isn’t just detection—it’s scale. High volumes of logins and privacy-conscious users make it difficult to distinguish between real and fraudulent activity. That’s led to more credential stuffing, session spoofing, and bot-driven takeovers, all requiring time-consuming manual reviews. Two-thirds of SaaS leaders still express confidence in their tools but admit they’re struggling to manage the workload that comes with these evolving threats. Fighting Back with Privacy-First Identification Despite the mounting costs, companies are not standing still. The report found that 90% of organizations plan to adopt more persistent, privacy-compliant identification tools within the next year. This shift aligns with a broader industry move toward frictionless security—moving away from traditional passwords and multi-factor authentication in favor of device intelligence that can silently verify trusted users. As AI continues to blur the line between human and machine behavior, businesses face an uncomfortable truth: the smarter the technology gets, the smarter the fraud becomes. And for many, the bill has already hit seven figures.

AI Scams Cost Businesses Up to $1M a Year

Artificial intelligence is proving to be a double-edged sword for business. While companies embrace it to improve operations and customer experience, fraudsters are using the same technology to launch more sophisticated attacks, costing organisations serious money. A new report from Fingerprint...

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