Tag: Customer engagement

AI-Powered post-purchase experiences on the rise in UK eCommerce

UK retailers are doubling down on AI to enhance the post-purchase experience. According to research from Scurri and IMRG, UK e-commerce businesses are rapidly adopting AI solutions to streamline and improve the customer journey after purchase. By 2025, AI will power...

65% of shoppers want holiday gifts from brands

The latest Snappy gifting report reveals that 65% of loyalty program members want to receive holiday gifts from their favourite brands, showing the growing role of gifting in customer engagement. This highlights that holiday gifts can significantly influence brand loyalty,...

81% of consumers say safety is crucial when choosing where to shop

According to a recent survey by x-hoppers, 51% of 2,000 shoppers aged 18 and up prefer in-store shopping, rising to 62% among those aged 55 and older. Shoppers identified top priorities like customer service, inventory, and safety, revealing key trends...

Experian takes home overall winner award at UKCXA

Experian was crowned the Overall Winner at the UK Customer Experience Awards last night. The data analytics and consumer credit firm, scored a hatrick of gold category wins on the night. Experian best off stiff competition from Ageas and Scottish Power to...

Frasers Property UK and MAPP partnership drives customer service success

Frasers Property UK, in partnership with MAPP, has been awarded the coveted Institute of Customer Service ServiceMark accreditation with Distinction. Winnersh Triangle, Chineham Park, Farnborough Business Park, Maxis Business Park, and Blythe Valley Park have all been commended for their exemplary...

Poor in-store experiences cost UK retailers £41 billion

Recent research by Forsta highlights a crisis in customer satisfaction among British high-street retailers, revealing that negative in-store experiences are costing the sector up to £41 billion in lost revenue. According to the report, over 76% of negative online reviews,...

Bain & co, Kantar, and Qualtrics update their global CX standards

Following a 10-week industry-wide consultation, Bain & company, Kantar and Qualtrics have released their update of the jointly-endorsed Global Standards for Customer Experience. The revised standards are the result of cross-industry outreach and collaboration from the three firms, and introduce a...

The internet has made connection a whole new conversation 

As a Gen Z-er born in 1999, I’ve been online and with a phone in my hand for over half of my life. I got a non-internet flip phone just to text my parents and play Tetris at age 9,...

Eminent CX Leaders Gather for Second Annual Bucharest Conference

CX heavyweights are heading to Romania for the second annual customer experience conference later this month. Ian Golding, Mohamed Latib, Stefan Osthaus, and Codin Caragea will all feature at CX Conference Bucharest 2024 to be held on the 16-17 October. The...

Gen Z demand creative marketing with ‘cool’ content and imagery to keep brand loyalty

Almost half (46%) of UK Gen Z customers have abandoned a brand because they grew ‘bored’ of them, despite previous loyalty. The same rings true for 29% of other generations. The new research from SAP Emarsys has also found that...