Tag: Customer Experience

Real retention: Why brands need to rethink their loyalty programmes

With people suffering from loyalty programme fatigue, the benefits and perks offered by brands need to show better value for their customers argues Zac Eller, GM, Global Partnerships, ExpressVPN.Across industries, there’s a tried and tested method businesses use to keep...

Hospitality with soul: an interview with Ilunion Hotels’ Inmaculada Martinez Ruiz

Many hospitality companies talk a good customer experience, but seem surprised when you ask them for examples of actual customer happiness. That’s not how Ilunion works, providing a true focus on the customer experience. From its work in understanding the...

Maximus enhances government services with AI-powered customer experience   

Maximus has integrated Salesforce’s Agentforce into its Total Experience Management (TXM) platform to revolutionise public sector customer service. TXM, launched in 2024, is a cloud-based suite that aims to enhance agency missions and streamline government service delivery through advanced AI...

From stage to office: AI for theatre translation, flexible work for dog owners, and business optimisation

AI-powered live translation expands access to off-broadway theatre New York’s off-Broadway play Perfect Crime now offers live AI-powered translations, making performances accessible to non-English speakers. Audience members scan a QR code to select from 60 languages, listening via headphones while following...

The art of listening to what’s not said: How I learned to detect customer frustration without a complaint

Have you left a restaurant mildly annoyed but still told the waiter it was “fine” before vowing never to return? That’s the quiet churn many businesses face daily, a trend that’s costing them more than they realise.I’ve worked in fast-paced...

Fujitsu brings FICO’s advanced analytics to Japan, expanding digital finance 

Fujitsu Limited has joined forces with FICO to introduce FICO’s solutions to the Japanese financial market, with ambitions to expand further into other regions. Starting in July 2025, Fujitsu will integrate FICO Platform’s Omni-Channel Engagement Capabilities into Japan’s financial institutions...

New Adobe-AWS partnership brings AI-powered customer insights and marketing solutions 

Adobe has announced a strategic collaboration with Amazon Web Services (AWS) to improve the way marketing and creative teams deliver personalised customer experiences at scale. By merging Adobe’s expertise in Customer Experience Orchestration with AWS’s cloud infrastructure, the partnership aims...

AI advances as UK grapples with economic and social decline

The UK slips to 23rd in global happiness ranking   The UK has dropped to 23rd place in the World Happiness Report, its lowest in nine years. Finland remains the world’s happiest country, followed by Denmark and Iceland. Experts suggest declining youth...

Prevent technology frustration with AI-powered obstacle avoidance

It doesn’t take long on your smartphone before something starts to annoy you. Product tours that interrupt workflow. Tooltips that appear at precisely the wrong moment. Survey requests that popup just as users are trying to complete crucial tasks. We’ve...

TTEC Digital expands Verint integration for smarter customer service

TTEC Digital has expanded its strategic partnership with Verint, integrating Verint’s end-to-end CX Automation platform into its Google GCP cloud contact centre portfolio to enhance cloud-based customer service capabilities.As businesses increasingly turn to cloud technologies to optimise customer interactions, this...