Tag: Customer Experience

Brands must break up with influencers in 2025

The value of influencers is increasingly under question. A string of seemingly random promotions across social media by tenuously connected celebrities add little value. Suggesting now is the time for action, the new consumer Brand Love Index recommends brands must...

Three artificial intelligence in customer experience trends for 2025

As 2025 kicks into gear, it’s clear that last year was pivotal for customer experience (CX). Generative artificial intelligence (GAI) continued to monopolise attention, making bold promises for the way businesses interact with customers. While some AI early adopters saw gains, others struggled...

This week in CX: AI, work week changes, and new shopping habits

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news.This week, we’ve been diving into exciting topics like the future of AI in 2025, the potential of a 4-day work week, and US workers’ plans for the...

Customer experience crisis in banking

Banks are struggling to stand out in a fiercely competitive market where tight margins leave little room for error. Despite significant investment in AI-driven apps and digital tools, many of these innovations have failed to resonate with customers, often making...

Applause and Webex expand partnership to enhance accessibility for all

Applause has announced an expanded partnership with Webex by Cisco to enhance accessibility across its suite of collaboration tools. This initiative strengthens Webex’s commitment to inclusive design, ensuring all users—including individuals with disabilities—can seamlessly engage with its products.As part of...

CallTower and Five9 boost unified communications and contact centres

CallTower has announced a new partnership with Five9 to deliver a fully integrated communications experience by connecting CallTower’s Operator Connect for Microsoft Teams with Five9’s advanced contact centre platform.By merging CallTower’s UCaaS (Unified Communications as a Service) capabilities with Five9’s...

Fortune’s top companies, tighter customs controls and Asda workers’ victory

Fortune’s most admired companies: embracing flexibility to attract talent Fortune has released its annual list of the Most Admired Companies, highlighting those that have excelled in leadership, innovation, and investment value. This year, a key factor driving admiration is adopting hybrid...

Dealing with tariff changes in customer experience messaging

Tariffs have exploded into the news as the US government wages economic conflict. Challenging allies and foes with rates unseen since the 1940s. While they seem like an issue for big business and politicians, tariffs will affect everyone and all...

AI and personalisation are shaping the future of websites

Sitecore has released its latest report, exploring key trends, priorities, and challenges shaping the future of website technology across industries such as financial services, manufacturing, technology, and retail.“Marketing organizations have an immediate opportunity to better serve their customers by embracing...

Press Ganey introduces AI-powered innovations for better patient and workforce experience

Press Ganey has unveiled new tools to revolutionise how healthcare organizations collect, interpret, and act on feedback. These innovations, built specifically for the healthcare sector, leverage real-time insights, predictive analytics, and adaptive engagement to help leaders anticipate challenges and drive...