Tag: Customer service

Four features of a good customer experience
Customers have expectations when they call for help, as they should. After all, they typically aren’t reaching out to your organisation for any other reason than to get their issue resolved or a question answered quickly. Most customers would agree that...

The Law of Congruent Experience: Unlocking Higher Customer Satisfaction Through Employee Happiness
In the complex tapestry of modern business, customer satisfaction stands as a beacon of success and sustainability. It’s the pulse that measures how effectively a company meets the needs and expectations of its clientele. 84% of companies that embark on...

Traditional purchase journeys are dying. The future lies in the in-stream checkout
As we head towards the second quarter of 2024, retailers can be forgiven for feeling nervous. Strong retail sales volumes in January 2024 were an encouraging sign, but look to be going against the grain with the UK currently in recession. Once again, retailers...

What do consumers really think about AI in retail?
Not long ago, Artificial intelligence (AI) was something you only saw in sci-fi movies. Now, however, it is an everyday tool that people use to process data, create content, distribute information quickly and process data, and it’s here to stay. Yes,...

Old money prefers human support
Miles Davis once remarked after a gig, “It’s not about the notes you play, it’s about the ones you don’t.”We are in an era where the consumer experience is not solely about the emotions one feels. Far more crucial is...

Entering a new age of customer communication
The world of customer communication is set to enter a new era. And that’s before we even talk about Apple’s Vision Pro. The increasing change of pace in brand-customer relations means that customer experience strategies must adapt too. In the...

What is MultiCaaS and why is it the contact centre of the future?
As a contact centre or IT leader, you don’t need another acronym to add to the pile. But that’s the beauty of the newest acronym in the industry, MultiCaaS—it’s the only CaaS acronym you need to operate your entire business...

The importance of benchmarking Gen AI for effective CX usage
Testing the IQ of an AI may not be a familiar concept, but it’s something companies must do if they want to ensure a great customer experience. As it stands, generative AI applications like ChatGPT, Bing and others are still a nascent space. They...

Good CX cannot exist without good staffing
The recent Centre for Retail Research figures showed that around 120,000 retail jobs were lost last year. While some job losses could not be avoided as behemoths of the UK’s high street collapsed, other retailers are reducing staff numbers to...

Is your customer cheating on you? Preventing customer disloyalty in the digital age
In an increasingly digital world, customers are becoming more discerning. They expect top-of-the-line products, personalised offers and rewards, and to have their queries resolved immediately, whether online, via text message or over the phone (or even all three). Attracting customers is becoming harder...