Tag: CX news

This week in CX: lost items, AI breaches & summer travel realities

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news.This week, we’ve explored a range of stories shaping consumer trust and travel, from shifting expectations in summer travel to digital scepticism, and the evolving airport experience at...

72% of customers are happy to pay more if brands make it worth their while

A new study from Qualtrics XM Institute suggests businesses may be leaving money on the table simply by delivering a subpar experience. According to the data, 72% of U.S. consumers say they’re willing to pay more for a premium experience....

M&S faces £300m threat, workers reject office mandates, and Makip launches virtual fitting upgrade

Cyber-attack threatens M&S’s fashion momentumMarks & Spencer’s fashion resurgence is facing a major setback due to a recent cyber-attack that has taken its online clothing store offline since Easter. The disruption, expected to last until July, could cost the retailer...

Elevating Customer Experience: The Strategic Role of AI

AI is redefining the way contact centres serve customers. Tasks that once relied on long wait times and manual processes can now be handled in real time through intelligent automation, predictive analytics, and natural language understanding.AI is more than just...

Compromised AI, Gen Z’s eating habits, and federal action on explicit content

Researchers warn hacked AI chatbots pose growing security threatAI-powered chatbots like ChatGPT and Gemini are being “jailbroken” to bypass safety controls, enabling them to generate dangerous, illicit content, researchers at Ben Gurion University warn. The team developed a universal jailbreak...

Navigating the digital generation: Apple’s inclusivity, Gen Z’s career hopping, and social media backlash

Apple expands iOS accessibility features to support diverse needsAhead of Global Accessibility Awareness Day, Apple announced major accessibility upgrades for iOS, including live captions, personal voice replication, braille enhancements, and app store “nutrition labels” listing each app’s accessible features. A...

Oh Polly improves NPS with revamped returns experience

Fashion brand, Oh Polly has boosted its net promoter score (NPS) and cut its cash refunds, by overhauling its returns process. The online retailer started working with Loop Returns in 2023 to transform its returns experience for customers and improve...

AI learns to behave, companies lobby for climate, and TikTok faces EU scrutiny

European companies shift toward pro-climate lobbyingAccording to Influencemap, a growing number of European companies now support strong climate policies. In 2025, 23% of companies lobbied in line with 1.5C °C climate goals, up from just 3% in 2019. Over half...

Cost-of-living crunch makes insurers look good

UK customers are warming up to their insurers, even as geopolitical chaos, economic stress, and cost-of-living woes continue to take a toll on household budgets.Guidewire’s newly released 2025 European Insurance Consumer Survey found a 7% year-on-year increase in the number...

This week in CX: deepfakes, digital payments, and destination travel

Happy Friday! ‘This week in CX’ brings you the latest roundup of industry news.This week, we’ve explored how deepfakes are emerging as a new security threat in call centres, why Gen Z and Millennials demand seamless in-app payments, and what the...