Tag: Gulf Customer Experience Awards

How AW Rostamani Turned CX Technology into Tangible Business Value
While many businesses are still trying to align their CX investments with commercial outcomes, AW Rostamani Group has already closed the gap. Its contact centre no longer operates as a support cost. It drives revenue, identifies growth opportunities, and strengthens...

The CX Revolution Starts Inside the Company
Customer experience gets the spotlight, but what about the people delivering it?A standout trend in this year’s Gulf Customer Experience Awards is the growing number of companies rethinking how they engage and support their employees. In a region where traditional...

ADIB Is Setting a New Standard In Customer Listening
For Ma’en Rateb El‑Baz, Head of Customer Experience Factory at Abu Dhabi Islamic Bank (ADIB), customer experience is a collective commitment. Such a mindset helped the bank secure a silver win at the 2025 Gulf Customer Experience Awards in the...

How Gulf Brands Are Using AI to Cut Costs and Boost CX—All at Once
Artificial intelligence is already at work inside some of the most customer-focused brands in the Gulf. It’s not only taking on back-office tasks but on the frontlines as well: talking to customers, analysing what they say, and even predicting what...

GCXA Winners SEWA and Sharjah Municipality Launch Automatic Utility Activation for New Tenants
Renting a property in the city of Sharjah is now a much smoother process, thanks to a new digital service introduced by the Sharjah Electricity, Water and Gas Authority (SEWA) in collaboration with Sharjah Municipality.The two entities—both winners at the...

HSBC UAE Brings Customers into the Decision-Making Process with Online Community
HSBC has spent the last two years getting closer to its customers. Starting in January 2023, the global bank embarked on a massive culture change programme called CARE. The scheme sought to instil customer-centric behaviour in its 45,000 employees, across...

MAF’s Share Ambassadors take home gold at the GCXAs
Majid Al Futtaim’s (MAF) Share Ambassadors programme took gold in the Best Employee-Driven CX category at the 10th Gulf Customer Experience Awards (GXCA). It was the second gold of the day for the group, which also claimed top prize for...

HSBC UAE seizes top prize at GCXA 2025
HSBC UAE rounded out a successful day at the Gulf Customer Experience Awards (GCXA) by claiming the Overall Winner Award. The global bank also claimed golds for the Best Customer Centric Culture — over 1,000 employees, Best Complaint Handling...

AW Rostamani wins gold for game-changing tech transformation at GCXA 2025
AW Rostamani has taken gold in the Best Use of Technology category at the Gulf Customer Experience Awards 2025. Faced with rising customer expectations and an increasingly competitive market, the car dealership reimagined how it could use technology to drive...

Crowning the winners of the Gulf Customer Experience Awards 2024!
The 7th edition of the Gulf Customer Experience Awards, organised by Awards International, has announced the winners of this year’s programme. This edition of Gulf CXA brought together leading businesses from across the Gulf region to showcase the most remarkable...