Tag: Retail

This year’s Black Friday goal should be all about customer retention 

Since Europe adopted the American-born Black Friday phenomenon, the annual event has become a key element of the retail calendar across the continent. According to PwC France, last year’s festivities across parts of Europe were overshadowed by the cost of living...

Ready, steady, shop: The future of livestream shopping

A market estimated by Coresight Research to be worth $512 billion with brands such as TikTok, Poshmark and eBay testing out the craze, livestream shopping is ready for its European moment. Mixing the best of both worlds, the comfort of online shopping and the interaction of hitting the high...

Advancing content commerce to enhance the customer experience during Christmas trading 

Christmas trading is rapidly approaching. For retailers this highly pressurised time of year is set against sluggish economic growth and high inflation, making it especially vital that they make the most of this prime sales period.  But the economy isn’t the...

The future of retail: how synthetic data creates enhanced customer experiences

In 2016, a viral YouTube video showcased a new convenience store concept. It quickly gained over 16 million views and sparked much online chatter. The store allowed customers to walk in, pick up their items, and leave. No queues, no...

Do you want to take your eCommerce to a new revenue level?  

The new era is here, and with it the path to eCommerce success. By joining SALESmanago’s dynamic webinar with renowned eCommerce experts you get to explore innovative strategies to elevate customer engagement and differentiate your business from the crowd.We are...

This week in CX: Can customer reviews powered by generative AI be trusted?

Happy Friday! Here’s the latest roundup of industry news from this week in CX. 📢 This week, we’re looking at Qualtrics new Video Feedback, Amazon new product review powered by AI, and gift cards winning strategy by New Look. Key newsAccording to...

The impact of Apple’s VR headset on retail: 5 essential factors to consider

Earlier this month, Apple unveiled its new virtual reality (VR) headset, Apple Vision Pro – and it has the potential to change customer experience on many different levels. For retailers, of course, this raises all types of questions. Principally, what does it mean for...

How can data analytics help us understand different countries’ unique shopping dynamics? 

Online shopping gathered momentum in the last decade and registered all time high growth during the Covid-19 pandemic. e-Commerce grew 25% in 2020, and sales touched almost US$ 5 trillion in 2021. However, the growth trajectory was not similar across markets. The European Union is a classic example of how each country has unique online shopping dynamics. This is mainly due to differences in consumer...

The modern retail customer wants more than just an experience

Consumer attitudes and behaviours are changing. People are seeking value from their shopping, and while price will be the ultimate purchase driver, there is a reluctance to compromise on convenience and values. Expectations of service, retail technology and sustainability are rising. The future of...

Greenwashing: rip the seams on eco-friendly fashion labels

The fashion sector is now constantly under pressure for its sustainability policies and claims. For brands, it can be challenging to demonstrate credentials when selling products as ‘eco-friendly’ or ‘sustainable’. Yet, consumers are becoming increasingly sceptical of these claims and...