Tag: US

Brands Turn to Sitecore AI Hub to Simplify Customer Engagement
Sitecore has launched Sitecore.ai, a new digital platform where marketers can explore the role of AI in content, data, and customer engagement. The site offers editorial content, interactive features, and demonstrations of technologies like real-time personalisation and conversational discovery. Sitecore.ai showcases...

Restaurants Are Losing Their Tables to Delivery Apps
Delivery is no longer just a convenience, but the backbone of the global food service recovery. In 2024, delivery accounted for 21% of total consumer food service sales worldwide, up from just 9% in 2019, according to Euromonitor International’s latest...

CommBox Debuts CommSite: AI That Turns Your Website Into a Living, Breathing Conversation
CommBox has just launched CommSite, a platform that reimagines how businesses connect with visitors online. CommSite acts as a real-time, intelligent conversational layer for websites, capable of understanding, responding to, and resolving user requests without ever leaving the page. In collaboration...

Need a Glow-Up? Sephora Will Send a Lyft
Sephora is changing the rules on fast shipping and endless online deals. In a first-of-its-kind partnership with Lyft Media, the beauty giant has launched “Delivered to Beauty,” an activation designed to drive beauty lovers directly to Sephora’s freestanding stores for...

Retail Therapy or Retail Values? Shoppers Are Choosing Sides
More than one in three U.S. consumers (35%) say they expect to spend more on holiday gifts in 2025 compared to last year, even as nearly half (49%) admit they want to spend as little as possible. This conflicting mindset...

Cognizant and Salesforce Just Reimagined the AI Workforce
Cognizant has expanded its partnership with Salesforce by introducing a portfolio of AI-powered customer experience and operational transformation services, purpose-built for Salesforce’s Agentforce platform. This collaboration aims to help organisations transition rapidly to a workforce that integrates human expertise with...

Brand Who? 72% of Shoppers Can’t Spot the Difference Between Store Brands and Big Names
As many as 84% of consumers say store brands are just as good, or better, than national brands. But here’s the kicker: 72% of them couldn’t even tell which was which in a side-by-side test. That’s one of the standout insights...

Perception Is Profit: Forrester’s Total Experience Score Reveals All
New research from Forrester reveals that when companies align their brand promise with actual customer experience, they can unlock up to 3.5x more revenue growth. Yet, many brands are missing this opportunity. Forrester’s 2025 Global Total Experience Score Rankings show...

8×8 Targets Rising Digital Fraud with Fast-Deploy OTP Solution
As global cyberattacks spike by 44% year-over-year, the security conversation has shifted from the IT backroom to the frontline of customer experience. Nowhere is this more critical than in industries like healthcare and education, which have seen cyberattack rates skyrocket...

Over 50% of Customers Want AI to Talk for Them, Says Gartner
By 2028, customer service will look drastically different, and the shift is already underway. According to a recent Gartner survey, 51% of customers say they’d be happy to let a GenAI assistant handle support interactions on their behalf. That’s not...