Category: Customer Experience

The Grand Theft Auto VI Delay and Customer Experience, and You

Technology product delays are nothing new. But in the world of SaaS and cloud, they’ve become something of a non-story as release cadences and feature slips glide further up the roadmap. Making the Grand Theft Auto VI game delay big...

Top 5 Insights from New Metrics at EXP KSA

In October, CXM attended the New Metrics CX event in Saudi Arabia. Here are some of the key learnings Saudi Arabia is a region that has moved from talking about customer experience to now delivering it at scale. That evolution was...

How Award-Winning Brands Use AI for Customer Service: Real Examples from Winners

A few years ago, “AI in customer service” meant a chatbot that got stumped by basic questions and a queue that never ended. We’ve all been there, typing “speak to an agent” like our lives depended on it. The brands pulling...

Achieving True Customer Centricity in 2026: The Playbook for CX-First Brands

A few years ago, customer centricity was something every company claimed to be, but not something most proved. It meant smiling more, sending a survey, maybe adding “customer-first” to your values page. But the game has changed. Today, customer centricity...

Crescendo Offers A CX First: Multimodal AI With Simultaneous Voice, Text and Visual Interactions

As customer experiences become less about the written and typed word, consumers will expect to communicate with brands in ways that suit them. Enter Crescendo, with an AI that is happy to communicate in text, verbal or visual methods. As...

New Report Reveals Why AI Isn’t Solving Retail Marketing Bottlenecks

Despite widespread adoption, marketers report that growing content demands are outpacing their ability to produce and distribute campaigns through AI. Does the issue lie in how companies are using AI or the technology itself? Typeface’s new Signal Report: Retail Edition finds...

Mercedes-Benz Trucks Opens an Epic Customer Experience Centre

The personal touch remains key for large-scale purchases, and even all-digital businesses with huge numbers of customers can take a hint from the likes of Mercedes Benz’s new German CX centre down the autobahn from Stuttgart. The revamped Customer Experience...

Is Overcommunication the New CX Crisis?

The constant ping of offers, updates, and “urgent” alerts may be doing brands more harm than good. Every brand wants a piece of your attention, but most people have already tuned out. According to CSG’s 2026 State of the Customer Experience...

RingCentral Announces AVA the Virtual Assistant and RingWEM

RingCentral’s suite of AI-powered business communications got a boost today with the announcement of RingWEM (workforce engagement management) and virtual assistant AVA. They come hot on the heels of a strong earnings report showing subscriptions revenue increased 6% year-over-year to...

AI Boosts Customer Experience for Amazon and Big Tech During Earnings Season

America’s biggest tech companies are reporting their earnings this week along with huge numbers of banks, pharma and retail organisations. Among the good news, Amazon gave an earning’s call shoutout to Connect The company’s AI-powered solution enabling contact centres to...