Category: Digital Experience

Microsoft Teams Compliance Recording: From Obligation to Strategy
In today’s regulated, digital-first world, compliance isn’t optional, it’s mission-critical. From financial services to healthcare, organizations are required to capture and retain communications to meet growing legal, regulatory, and industry standards. Alexander Grafetsberger, MD UK at Luware, explores the evolving...

The Ocean Cleanup and Amazon AWS Join Forces for AI-Driven Plastic Removal
Lots of businesses talk a good sustainability game, and many play their part across the corporate and encourage action at the individual level. But one of CXM’s most-admired efforts in the real world and making a massive difference is The...

Meta Acquires AI Voice Startup PlayAI to Boost Its Generative Audio Capabilities
Meta has acquired PlayAI, a generative voice technology startup that enables the creation of realistic, human-sounding speech. The deal, confirmed by a Meta spokesperson and first reported by Bloomberg, signals Meta’s deepening investment in AI as it looks to expand...

How to Create A Compelling Brand Identity
The energy industry is a great example of a highly competitive and homogenous marketplace. There is often minimal differentiation between the products and services offered by suppliers in terms of quality and features. Because of this, it is important to...

ASOS Launches Tiered Loyalty Programme for UK Customers
ASOS has announced the launch of ASOS.WORLD, a new rewards programme designed to deepen engagement and keep fashion-conscious UK shoppers coming back for more. Following a trial run earlier this year, the UK-exclusive programme is now live, offering a mix of...

AI Steps Into the Supervisor’s Chair: Intermedia Unveils Real-Time Coaching for Contact Centres
Intermedia Cloud Communications has introduced AI Supervisor Assist, a new AI-powered tool that gives contact centre supervisors the superpower of real-time insight and intervention while calls are still in progress. Designed to help leaders guide their teams more effectively in...

Amazon Web Services Debuts AI Agent Marketplace, Powered by Anthropic’s Claude
Amazon Web Services (AWS) has announced the launch of its AI Agent Marketplace, a platform designed to bring prebuilt AI agents to companies with just a few clicks. Slated to go live next week, the new marketplace aims to simplify...

How Orange Business Plans to Stay Ahead by Rethinking Its Entire Digital Backbone
Orange Business is in the midst of a sizeable transformation designed to modernise how it operates, delivers services, and competes in a market increasingly shaped by AI, automation, and customer expectations for speed and simplicity. At the heart of this overhaul...

Beyond the Memes: AI-Generated Imagery as a Marketing Gamechanger
ChatGPT’s new image generator has sparked a viral trend—from personalised Barbies to Simpson-style images flooding social media. But the memes phenomenon is more than just entertainment, it represents just one of the capabilities of a new marketing tool. Generative AI (GenAI)...

The Deepfake Crisis: $410M Lost in Just 6 Months, And It’s Only Getting Worse
A new report from Surfshark reveals a huge rise in deepfake-related fraud, with 580 incidents recorded in just the first half of 2025, nearly four times the total number seen in all of 2024. The financial fallout is equally alarming:...