Treasure Data Launches Enterprise AI Agents Built on Unified Customer Data

Treasure Data Launches Enterprise AI Agents Built on Unified Customer Data

Customer data platform provider Treasure Data has expanded its AI Agent ecosystem to help enterprises deploy generative AI tools that are both powerful and safe to use at scale.

Built on its core customer data platform and powered by Amazon Bedrock, the new offering allows businesses to create AI agents for tasks like real-time personalisation, marketing automation, and customer journey orchestration, without compromising on data security or governance.

Unlike generic AI tools, these agents are grounded in Treasure Data’s “Diamond Record”, a unified, real-time customer profile that connects data from every touchpoint, online and offline. This ensures AI outputs are based on complete, accurate information, reducing the risk of hallucinations and making responses more relevant and consistent.

The AI Agent Foundry, Treasure Data’s framework for developing and deploying agents, gives teams a secure environment to tailor solutions to specific business needs, whether it’s cleaning up data taxonomies, monitoring data quality, or optimising campaigns. Enterprise-grade controls like permissioning and auditability are built in.

Through Amazon Bedrock, Treasure Data customers also gain access to leading foundation models from providers like Anthropic and AI21 Labs, enabling faster development with the reliability of a managed, serverless architecture.

Rafa Flores, Chief Product Officer at Treasure Data, said: “At Treasure Data, we see AI as more than just generating content. It’s about turning data into intelligent, secure, and real-time action. Our AI agent ecosystem is purpose-built to deliver enterprise-grade AI that’s both powerful and governed from day one. With Amazon Bedrock, we can quickly build and deploy agents fine-tuned with enterprise data without sacrificing trust or security. This means our customers can confidently embrace AI, knowing every decision is backed by the most trusted, accurate, real-time customer data in the industry.”